Thursday, 10 February 2011

Institute - producing and distributing my magazine

For this task i had to find a institution to produce and distribute my product. First i chose EMAP. EMAP is a business-to-business multiplatform media group, whose brands inform, inspire and connect within the sectors they operate in. For millions of people across the globe involved in the built environment, retail, media, fashion, health, education, government and automotive sectors, Emap provides essential news, analysis and access.Emap run over 30 market leading business to business award ceremonies within the Retail, Public Sector, Fashion, Media and Built Environment markets.

IPC Media produces over 60 iconic media brands, with print alone reaching almost two thirds of UK women and 42% of UK men – almost 26 million UK adults – while our websites collectively reach over 14 million users every month.
IPC's diverse print and digital portfolio offers something for everyone, with a focus on three core audiences: men, mass market women and upmarket women. 

Both of these institutions would be suitable to produce and distribute my magazine as they are two of the worlds best selling magazine companies. I think that they are both great companies but through research IPC would be the better of the two as they have sold more magazines and got higher rating out of the two

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